Welcome to zero2illo! Our goal is to power up your illustration career & help you build the business you want.
This site is for you if…
- You’re an aspiring illustrator looking to get started professionally.
- You’re a professional illustrator whose career has stalled.
- You’re an illustrator whose business isn’t where you want it to be.
- You’re a former illustrator wanting to get back into the industry.
- You’re a creative person wanting to make some income from your creative skills.
Why zero2illo?
Jonathan initially started zero2illo to chart his progress moving from a career as a graphic designer to a full time, professional illustrator. He’s fortunate to have been in the creative industry all his working life but after 12+ years of false starts and never really getting going, he finally decided to make the leap to his dream career as an illustrator.
He started zero2illo to serve as a diary of the ups and downs on his journey and as a forum to share his experiences, learnings and mistakes – in the hope that it would provide inspiration and practical guidance to others on how to become a professional Illustrator.
Along the way, it’s grown into a supportive, active community of creative professionals who freely share their knowledge and experience with everyone else. It’s now part of the Inspiring Ventures network of sites – a place where the talent, passion & purpose of creative entrepreneurs collide.
The ultimate purpose of the site: To enable and empower illustrators (and artists) to power up your illustration career and build the business of your dreams.
Who Is Behind This Site?
I’m Jonathan, the professional illustrator. My wife Lea is the business brains and driving force behind many of our projects, including this one – and Mali’s the one who motivates us both!
I’m a professional Graphic Designer (for over 10 years now), Illustrator and Creative Entrepreneur. I run Inspiring Ventures alongside, Lea, who is an online marketing professional and business strategist. We’re location independent (and started the site, Location Independent) although with a toddler in tow, we tend to spend more time in one place these days.
We wear multiple hats - offering graphic and web design services, as well as illustration projects for me and online business support for Lea.



