Category Archives: Marketing & Self Promotion

Illustration Friday: Double

I'm sure most readers of zero2illo will already know all about the excellent Illustration Friday, but just in case...Illustration Friday is the creation of super talented Illustrator Penelope Dullaghan and offers up illustration challenges each week (on a Friday!) in the form of a word on which participants base an illustration ...

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Going From zero2illo: Lessons Learned So Far (Part 2)

Following on from Part 1 of lessons I've learned since embarking on this journey from full time Graphic Designer to full-time Illustrator, lets dive straight into Part 2: 5: Ask Questions It's easy to be intimidated by those illustrators whose work and careers you admire - thinking that they wouldn't give you, a lowly aspiring ...

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The Moo Promo Cards Have Landed

I've not had chance to post on the blog so far this week due to other work commitments, but I'll be more than making up for it with an interview (hopefully) next week with amazing illustrator Cory Godbey of Portland Studios. If you'd like a sneak peak preview of the interview, be ...

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Blogging For Illustrators 3: How To Market Your Blog

In last weeks post ‘Blogging For Illustrators Part 2: Which Blogging Platform Should An Illustrator Use?’ I presented the three main blogging platforms to choose from. In this final part of the series, I'll be highlighting 11 great ways to market your illustration blog and help you get the ...

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Blogging For Illustrators Part 2: Which Blogging Platform Should An Illustrator Use?

In last weeks post 'Blogging For Illustrators Part 1: Why Should An Illustrator Blog?' I discussed the benefits to an Illustrator of having a blog. In part 2, I'll be presenting the three main blogging platforms available including the pros and cons of each. Let's start with... Blogger Launched in 1999 by ...

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Blogging For Illustrators, Part 1: Why Should An Illustrator Blog?

These days it seems everyone has a blog, from the ‘Dear Diary’ type personal blog to the corporate insight-style blogs run by big blue chip companies. But, as an illustrator, can a blog help your career? The answer is a definite YES. First, let's start with the basics... What is a blog? Blog is short for 'weblog' and ...

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The Importance Of Multiple Revenue Streams For Illustrators

If you, like me, are just starting out on the road to becoming a professional illustrator it isn't likely that those high-paying commissions will be flying through your door immediately. Even for established illustrators it seems that it can often be a feast or famine situation, so how do you set things up to ride out ...

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