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Category Archives: Marketing & Promoting Yourself

How Does Your About Page Measure Up?

It usually comes as a shock to many illustrators when they check their stats and realise that the 2nd most visited page on their site – after their portfolio – is very often the “About” page. As an illustrator, the good thing about this statistic is that it gives you a golden opportunity to make… Continue Reading ⇒

5 Powerful Ways For Illustrators To Use Twitter Favorites

Are you on Twitter? Do you use the “Favorites” function? If not, then you’re missing out on a powerful tool which can be used creatively to help your illustration business, your creativity and your marketing. Here’s how…… Continue Reading ⇒

5 Ways Illustrators and Artists Can Use Google Plus

Unless you’ve been in a creative cave recently, feverishly working away on your latest piece, you’ve probably noticed the online crowd is a-buzz with the latest social network to hit the scene: Google+ I jumped on it a couple of weeks ago and immediately saw some excellent ways it could be used as a business… Continue Reading ⇒

10+ Resources From Outside the Industry to Help Your Illustration Business Improve

It’s very easy to get silo-ed within an industry and only ever look internally for the resources and information you need. One valuable strategy however, to help improve an industry as a whole (and those operating within it), is to look externally, across other industries to see what they’re doing well that can then be… Continue Reading ⇒

Social Media 201 for Illustrators

I’ve become one of the top 100 most powerful women on Twitter purely through trial and error – but what I’ve found and what’s worked for both me and my clients, is that if you stick to the following advice and steps, you can make it work really well for you too. Ways To Use… Continue Reading ⇒